Account Manager - Germany - Berlin Area

Field-based Stokke GmbH Apply before: 2024-07-02

Here We Grow:

Stokke's long history of design and innovation began over eight decades ago on the west coast of Norway in 1932. Our values remain deeply rooted in our Scandinavian heritage and our commitment to craftsmanship and quality. Stokke is recognized worldwide for best-in-class solutions for children. For over forty years, we've combined our passion for Scandinavian design with the ability to challenge the ordinary and make beautiful products that nurture family bonding. Designed not only for you and your child, but for your children’s children, and generations to come.

Stokke has experienced considerable international growth through our strategic approach of acquiring products and brands. These acquisitions include the Nomi chair, LIMAS, a baby carrier company, Mukako, a multi-activity play table brand, and BABYZEN, the makers of the highly popular YOYO all-in-one lightweight stroller. Acquisitions is key for our growth and has allowed us to have office presence in Norway, Germany, The Netherlands, France, the US, and Asia, meaning we truly offer an international work environment and can stand by our brand promise Confident Kids for a better World.

Pursue Excellence, The Team:

The sales team in Germany for Stokke is essential for expanding market presence, managing customer relationships, and promoting the brand. They develop sales and distribution channels, train retail staff, and implement marketing initiatives. The team coordinates with customer service to ensure high satisfaction, gathers market intelligence for strategic decisions, and maintains selective distribution policies. They use tools like SalesForce for reporting and performance tracking, contributing to Stokke's global strategy and ensuring operational efficiency to support the brand's promise of "Confident Kids for a Better World.". 

Take Responsibility, The Position:

The Account Manager – Germany is an exciting role which will require the building of strong business relationships with retailers and taking care of Stokke’s premium product placement. The role is suitable for those with sales and retail experience, preferably instore and who are now looking for the next logical step in their career advancement.

Main Responsibilities:

Developing Sales and Distribution:

  • Prioritization of areas and customers.
  • Work out sales development plans for the area.
  • Find, evaluate, and activate relevant trade partners according to Stokke policies.
  • Contract negotiations and implementation of Stokke’s requirements to retailers.
  • Secure selective distribution requirements are fulfilled with all customers at any time.
  • Continuously follow up with customers to secure stock levels of all items and agreed product presentation.
  • Continuously improve merchandising in stores, including installation of in-store equipment and point of sales materials.
  • Use 4 days per week for customer visits - 1-2 days for admin work at home office.

Training and Coaching:

  • Ensure all retailers’ staff receives training through own coaching and/or other company training support.

Service and Support:

  • Support efficient order transmission and processing.
  • Work with customer service to ensure the markets get the service they need.
  • Communicate procedures and routines to help improve support via customer service.
  • Support the implementation and successful realization of sales and marketing campaigns.
  • Ensure the company complies with requirements from retail chains.

Reporting and Analysis:

  • Use Stokke’s defined sales way of working and CRM tool: SalesForce according to best practices and guidelines.
  • Prepare and plan store visits on an 8-week horizon.

Other Functions:

  • Gather and share news on market and competitors' developments/activities and other relevant information helping Stokke to better understand the market, competitors, customers, and results.

Better Together, The Ideal Profile:

Commercial education, but no specific specialization required.

  • Experience with developing distribution and sales for branded goods with excellent results (as perceived by management and customers).
  • Experience with motivating and training retail sales personnel and implementing company strategies in retail environments.
  • Experience with informing customer service departments to benefit customers regarding orders, complaints, logistics coordination, and other relevant support functions.
  • Ideally, experience with selective distribution policies of exclusive/up-market products/brands.
  • Experience from competitive sales cultures.
  • Experience with both small independent retailers and sophisticated multiple retailers.
  • Fluent in the language of country responsibility and English.
  • Good PC user experience (preferably Microsoft Office).
  • Ready to implement the visions, philosophies, and strategies of the company.
  • Flexible and mobile. Hard-working and dedicated.
  • A private situation which allows traveling/staying away and occasional weekend work at consumer shows (approx 3-4 weekends per year).
  • Valid driving license.


Keep Growing, What We Offer:

Perhaps the biggest benefit of working at Stokke is the opportunity to work with a premium brand with products that are recognized around the world and have a common purpose: to encourage child development and to nurture family bonding.

You will also get to appreciate an international career with a host of learning opportunities in a growing brand that creates smart and sustainable premium products that stimulate children’s development.

Furthermore, you will work in a company where our core values,

Keep Growing, Take Responsibility, Pursue Excellence and Better Together

define who we are and what we stand for. Offering unique Learning and Development opportunities from our Stokke Academy such as Global Training, Digital Education, Mentee\Mentorships and leadership development.

At Stokke, we are truly better together we take pride in our international and diverse global offices.

This position is based in Germany, it is Field based and ideally we will have someone located in the Berlin area.

Please do apply if this position is of interest to you!