About Stokke – Here We Grow

With over eight decades of history, Stokke was founded on Norway’s west coast in 1932. Deeply rooted in Scandinavian heritage, our brand is built on principles of quality, craftsmanship, and family connection. For more than 40 years, Stokke has delivered iconic and innovative solutions for children — products that are not only beautifully designed but made to nurture family bonding and support child development.

With global offices in Norway, The Netherlands, the U.S., Germany, France, and Asia, Stokke offers a truly international work environment, committed to shaping a better world through confident kids.

Take Responsibility – The Position

The E-Commerce Content Specialist is responsible for the development, activation, and continuous optimization of content across Stokke’s global e-commerce platforms. Based in Amsterdam, this role plays a key part in delivering compelling content that enhances the user experience, supports SEO goals, and aligns with global marketing and product campaigns.

You will work closely with cross-functional teams to ensure high-quality, on-brand content is delivered on time and optimized for performance. This role requires both creative and technical expertise, strong project management skills, and a proactive, data-driven mindset.

Better Together – The Ideal Profile

You are a strategic storyteller with a sharp eye for detail and a deep understanding of how content influences the customer journey. With a passion for digital, you combine creativity with analytics to drive business results and create engaging experiences that convert.

Education Required

• Bachelor’s degree in Business Administration, Marketing, or a related field

Experience Required

• 3+ years of experience in content strategy, digital storytelling, and SEO
• Strong track record in managing web content via enterprise-level CMS systems
• Experience producing content across multiple formats: landing pages, blogs, dynamic content, etc.
• Background in international e-commerce (agency or in-house); Salesforce Commerce Cloud experience is a plus
• Proven ability to lead and deliver content initiatives across global, cross-functional teams
• Familiarity with multilingual content management and localization best practices
• Skilled in using performance tools like Google Analytics for reporting and optimization

Key Responsibilities

Content Development & Optimization

• Manage the creation, go-live, and ongoing refinement of e-commerce content across global platforms
• Support campaign and product launches with relevant, timely, and SEO-optimized content
• Collaborate with internal stakeholders to ensure content is aligned with brand and business objectives
• Maintain consistency in voice, tone, and quality across all digital touchpoints

Project & Performance Management

• Own and manage global content production timelines, ensuring deadlines are met and deliverables are optimized
• Track and report on content performance metrics to guide decisions and continuous improvements
• Drive enhancements in UX and content relevance using data insights, consumer feedback, and industry trends
• Partner with tech and design teams to ensure seamless content implementation and site performance

Keep Growing – What We Offer

At Stokke, you’ll join a premium brand recognized globally for its dedication to child development and family connection. You’ll be part of a mission-driven team working to build a better future through confident kids.

We offer:

• An international, values-driven work environment
• Growth opportunities through the Stokke Academy, global training, and professional development
• Hybrid working flexibility and competitive benefits, including pension and holiday support
• A collaborative culture built around our core values: Keep Growing, Take Responsibility, Pursue Excellence, Better Together

Join us and be part of shaping the future of parenting — one meaningful story at a time.