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Account Manager

Stokke China Limited Apply before: 2026-04-03

Account Manager

Based in Australia (Melbourne) | Head of SEA and ANZ

Key Partner: Baby Bunting

About Stokke – Here We Grow

Founded on the west coast of Norway in 1932, Stokke is built on a strong Scandinavian heritage of craftsmanship, quality, and purpose‑driven design. For over four decades, our products have championed connection—creating meaningful moments that bring parents and children closer together, while supporting healthy child development.

With global offices in Norway, the Netherlands, the U.S., Germany, France, and Asia, Stokke offers a dynamic and international work environment. We are committed to shaping a better world through confident kids, innovative thinking, and responsible growth.

The Position

Parent & Child at the Heart

As Account Manager for Baby Bunting, you will own the day‑to‑day commercial management of one of Stokke’s most significant retail partners in Australia. Through disciplined forecasting, promotional governance, performance tracking, and capability‑building, you help ensure families encounter Stokke’s products through a premium, consistent brand experience across the Baby Bunting network.

Agility, Speed & Execution

This is primarily an account management role with a selective field component. You will act as the commercial engine behind the Joint Business Plan (JBP)—driving forecast accuracy, financial discipline, and in‑store excellence. Retail engagement is purposeful and structured, ensuring national consistency in execution and brand standards.

This role sits within the ANZ commercial organisation, reporting to the Head of SEA and ANZ

Main Responsibilities

  1. National Account Management (80%)

Commercial Ownership

  • Execute the agreed Joint Business Plan (JBP) with Baby Bunting.
  • Manage monthly forecasting and intake planning.
  • Track sell‑in vs sell‑out and manage run‑rate performance.
  • Deliver accurate monthly Latest Estimate (LE) and variance analysis.
  • Monitor margin, promotional spend, rebates, and ROI.
  • Identify range expansion and growth opportunities.

Promotional & Planning Discipline

  • Manage the promotional planning cycle end‑to‑end.
  • Align forecasts to promotional plans and inventory flow.
  • Ensure purchase orders and promotional funding approvals are executed correctly.
  • Review campaign performance and recommend optimisations.

Performance Reporting

  • Prepare monthly account performance packs.
  • Provide actionable insights on sales trends, stock health, risks, and opportunities.
  • Maintain CRM and internal reporting cadence.

This role ensures no surprises — financially or operationally.

  1. Retail Enablement & Brand Governance (20%)

Field engagement is purposeful and structured — not reactive.

  • Conduct targeted national store visits (metro & regional) to ensure brand adherence.
  • Deliver structured product training to improve conversion and ASP.
  • Ensure VM and merchandising align with brand guidelines.
  • Support key launches and priority retail events.
  • Identify systemic execution gaps and resolve at a national level.

The objective is consistency and capability, not weekly call cycles.

  1. Cross‑Functional Integration
  • Partner with Marketing on campaign execution.
  • Work with Supply Chain to maintain optimal stock levels.
  • Align with Finance on accruals, spend tracking, and reconciliation.
  • Act as the day‑to‑day commercial contact for Baby Bunting head office.

Key Performance Indicators

  • Revenue vs Budget
  • Forecast Accuracy
  • Promotional ROI
  • Margin Integrity
  • Stock Health (Weeks Cover, Aged Inventory)
  • Brand Compliance & Training Coverage

The Ideal Profile

Pioneering Spirit

You are commercially disciplined, analytically strong, and driven to optimise account performance. You thrive in structured environments, bring clarity to complexity, and elevate commercial outcomes through disciplined planning and partnership.

Everyone Has a Seat at the Table

You communicate confidently, collaborate effectively with head office buyers and store teams, and influence without authority. You bring professionalism, reliability, and commercial credibility to every interaction—championing Stokke’s premium positioning at all touchpoints.

Requirements

Experience

  • 4–8 years in National Account Management or Key Account Support.
  • Experience with major retail groups (big‑box or specialty preferred).
  • Strong forecasting and financial acumen.
  • Comfortable presenting performance data to senior stakeholders.

Capabilities

  • Highly analytical and detail‑oriented.
  • Structured, disciplined, and process‑driven.
  • Strong commercial judgement.
  • Confident trainer and communicator.
  • Able to influence without authority.
  • Comfortable balancing desk‑based analysis with selective national travel.

What We Offer

  • A supportive and collaborative commercial culture.
  • Opportunities to grow within international account management and retail development.
  • Exposure to a high‑growth region with strong cross‑functional collaboration.
  • Competitive compensation aligned with experience and responsibilities.

A workplace guided by our values:
Parent & Child at the Heart, Agility Speed & Execution, Pioneering Spirit, and Everyone Has a Seat at the Table.