About Stokke – Here We Grow

Founded on the west coast of Norway in 1932, Stokke is built on a strong Scandinavian heritage of craftsmanship, quality, and purpose-driven design. For over four decades, our products have championed connection, creating meaningful moments that bring parents and children closer together while supporting healthy child development.

 

The Position

Parent & Child at the Heart

As Associate Product Manager, you will support the development and execution of Stokke's global product strategy, helping bring innovative and meaningful products to families around the world. Working closely with the Product Marketing Director, Product Managers, and cross-functional teams, you will contribute to managing the product portfolio from insight and ideation through to launch and in-market success.

This is an excellent opportunity for an early-career professional looking to develop expertise in product management within a premium global brand.

Based in Amsterdam, Netherlands | Reporting to Product Marketing Director

 

Main Responsibilities

Product Strategy & Portfolio Management

• Support the development and execution of Stokke's global product strategy and category plans.
• Assist in managing product portfolios, including New Product Development (NPD), Product Life Maintenance (PLM), and promotional activities.
• Monitor category performance and support delivery against commercial and profitability targets.

Consumer & Market Insights

• Gather and analyze market trends, consumer insights, and competitive intelligence.
• Translate data and insights into actionable recommendations that support product and business decisions.
• Identify opportunities to strengthen category growth and consumer relevance.

Commercial & Cross-Functional Collaboration

• Support pricing analyses and recommendations in collaboration with Finance, Commercial, and Product teams.
• Partner with Product Marketing, Creative, Supply Chain, and regional teams to support successful product launches and campaigns.
• Assist with promotional planning, sales cycles, and category reviews.
• Ensure timely communication and alignment across project stakeholders.

Project Coordination & Execution

• Track project milestones and support the delivery of key product initiatives.
• Help ensure projects are delivered on time and in full.
• Contribute to process improvements and a culture of insight-led decision-making.

 

The Ideal Profile

Analytical & Curious: You enjoy working with data, consumer insights, and market trends to identify opportunities and support strategic decisions.

Collaborative & Proactive: You build strong relationships across teams, take ownership of your work, and thrive in a fast-paced international environment.

 

Experience & Skills

• Bachelor's degree in Marketing, Business Management, or a related field.
• Experience through internships, graduate programs, or early-career roles in product management, product marketing, business development, or marketing.
• Strong analytical skills and the ability to turn data into actionable insights.
• Excellent organizational and project management skills.
• Strong communication and stakeholder management abilities.
• Commercial mindset with the ability to think cross-functionally.
• Fluent in English.
• Willingness to travel occasionally within Europe and to collaborate with colleagues across global markets.

 

What We Offer

• An exciting opportunity to develop your career in product management within a globally recognized premium brand.
• Exposure to the full product lifecycle, from consumer insights and innovation to launch and commercial execution.
• A collaborative, international, and purpose-driven work environment.
• Opportunities for professional growth and development as part of a high-performing global team.
• Competitive compensation with a fixed salary range of 45-55k gross per year.

 

A workplace guided by our values: Parent & Child at the Heart, Agility, Speed & Execution, Pioneering Spirit, and Everyone Has a Seat at the Table.